Archive for 'Level 3. Members'

Tribus CRM: Tribus CRM Review for Real Estate

The Tribus CRM for real estate agents can help you earn more money – more easily. I’ve personally reviewed more than 30 real estate CRM systems. Tribus CRM stands out among my favorite real estate crms for several reasons:

#1. Tribus CRM is “IDX Agnostic.” This means that no matter what home search ...

II.E. Community

A good way to burnish your credentials as a Local expert and build trust is to share stories and information on your website about the target market. Schools (because families have children) and Restaurants (thanks to the food channel) are good topics. You can demonstrate your real estate expertise by writing about market statistics, homes that sold, and new construction projects.

A great source of all this information is the Local Market Explorer plugin for WordPress. This application draws ...

II.C. Trust

Once you have potential clients attention based on the Benefits you offer, the next thing they are going to say to themselves is, “Can I believe anything this agent says?” If you have photos of homes and statistics, you’ve answered this question about 50% of the way.

Another way to answer this question and build some trust in what you say about how you work is to tell stories on your website or in your promotional materials. People process ...

II. Key Messages

When targeting a niche market, many real estate agents buy a geographic domain name and throw up a website. The best strategy is to figure out your key messages to that niche market and let those inform the structure of your website and it’s graphic design.

II.A. Their Wants

You can have the slickest brand possible but if you don’t quickly connect to the wants of real estate consumers who go online, you’re brand is probably communication, “I don’t ...